Promo.com

Promo.com is a cloud-based video creation and marketing platform designed to help businesses, marketers, and agencies produce professional videos quickly and easily. Originally founded in 2012 in Tel Aviv under the name Slidely, the company launched Promo in 2016 and later rebranded to Promo.com in 2019. Today, it operates with offices in Tel Aviv, New York, and Warsaw, serving thousands of users worldwide. At its core, Promo.com offers an intuitive online editor powered by customizable templates, stock footage, licensed music, and drag-and-drop functionality, making it accessible even to users with no design background. Through partnerships with media giants such as Getty Images and iStock, the platform provides access to millions of high-quality video clips and photos, along with royalty-free music that allows brands to create polished marketing videos without worrying about licensing issues. One of the platform’s standout innovations is PromoAI, an AI-driven video generator introduced in 2023 that integrates content from Getty Images and conversational workflows powered by ChatGPT, helping users automatically generate, schedule, and publish videos across social channels.

Beyond video creation, Promo.com includes tools for resizing visuals, designing thumbnails, planning content calendars, and directly posting to platforms like Facebook, Instagram, YouTube, and LinkedIn. The platform operates on a subscription model with tiered pricing plans, ranging from entry-level options for small businesses to professional packages offering advanced features such as higher storage limits, resell rights, white-label options, and dedicated account management. With over $16 million raised in funding—led by Getty Images—Promo.com has grown steadily, reporting revenues of around $10 million in 2024, and currently employs a global team of nearly 40 professionals. Users praise its simplicity, vast creative library, and customer support, although some note limitations with advanced editing flexibility and occasional billing challenges. Overall, Promo.com positions itself as an all-in-one marketing tool, empowering brands to tell their stories visually, boost engagement, and save time on content production. Whether for social ads, corporate campaigns, or branded storytelling, the platform has become a go-to solution for companies looking to scale video marketing without heavy production costs.